Witty Rosh Hashana seat auction for $1.8 million on Ebay
Brilliant synagogue marketing landed a conservative shul in Miami, Florida as the hot topic of discussion this week. They wanted to get attention for the upcoming high holy days and what better way to do it than to cause a stir within the comunnity in the form of an Ebay auction for Rosh Hashana seats. Everyone knows that the more you donate, the better seat you get. To turn that on its head, the synagogue put up front row seats for, hold on to your seats, 1.8 million dollars on Ebay. They even used the standard increment of $18, Chai, for an extra ironic twist. Good thing I live in Israel where the holiday services are still free because there just isn’t an extra 1.8 Mil in my budget.
High Five, Temple Emanu-El. You’ve really taken it to the extreme, and I like it. More here, from Ynet News.
The Big Felafel 
even if their intent was to draw attention to themselves, you’ve got to be pretty distant from your own spirituality to draw people by upping the price of prayer. what were they thinking? it works for fashion designers, so why not try it for religion? i’m so faklempt that i could plotz!
| Posted 15 years, 9 months agoi heard that the rabbi is very mortified over what he caused and taking steps to mend his ways and apologize to the Jewish community worldwide, he had no idea his silly PR idea would result in so much antisemitism in the blogosphere. dontr’ believe me,search google news and you will ulgy antisem at manhy blogs over this….the rabbi should apologize on his website to begin with….
| Posted 15 years, 9 months ago
Danny, I see what you’re saying, but there’s always been anti-semitism and always will be. I still think it was gutsy and clever to make Rosh Hashana relevant to many jaded Jews. The people who already go are not a problem, it’s getting other people who say ‘why bother’ a chance to think about it. When’s the last time Rosh Hashana made it to the top pages of Digg or was the biggest topic of discussion?
| Posted 15 years, 9 months ago